Black & Unlimited HBCU Tour

Working alongside partner and multicultural agency Webber Marketing & Events, Production managed a four-stop “mini-tour” for Walmart that headed to four historically black colleges and Universities to highlight Walmart’s “Black & Unlimited” initiative. Stopping at Illinois’ Central State, Virginia State University, North Carolina Central University, and Mississippi Valley State University, the tour celebrates the unlimited potential of creators on HBCU campuses. CSMP built out a glass-walled trailer to feature three “maker spaces,” including an art studio, photography studio, and barber shop, each integrating products that are available at Walmart stores. In total, the tour traveled over 2,500 miles over two weeks!